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  • About
    • Overview
    • Core Values
    • Leadership
    • Partners
    • Careers
  • Solutions
    • Sales
      • Overview
      • Negotiating With Backbone
        • Backbone BASICS
      • Selling with Backbone
      • Coaching
    • Pricing
      • Overview
      • Audit
      • Analytics
      • Value-Based Pricing
  • Insights
    • Blog
    • Video Series
      • Pricing with Confidence
    • Publications
      • Books
      • White Papers
      • Newsletter
    • Case Studies
    • Events, Webinars & Podcasts
    • Reed’s Bookshelf
  • Contact

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About Us

Holden Advisors are experts in the pricing and sales performance development space.  We help our clients take control of their differential value and use it to transform their business..

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