Find us out in the wild! Holden Advisors regularly attends, sponsors and speaks at events that bring together the most influential firms, methodologies, thought leaders and subject matter experts across the entire pricing strategy, value culture and sales performance community.
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Sellers often find themselves in a zero-sum game when negotiating with procurement or professional buyers. The goal of the buyer is to capture as much economic profit as they can by lowering the price. The job of the seller - hold the line and defend price. But how does the seller know when to hold firm or walkaway?
Join Mike Cannestra and Patrick McCullough as they discuss the single biggest predictor of success in sales negotiations - understanding your negotiating position.
In the field, Negotiating with Backbone is proven to help sellers win more deals with higher margins. What better way to illustrate the importance of negotiating position than with actual case studies. Join the team as they illustrate different situations when it pays off to stand your ground and others when it is better to walk away. Be prepared for an interactive experience as they test your knowledge along the way.
More InfoOur influential content is out on the frontlines. Holden Advisors is regularly featured as guest bloggers and writers across many platforms. Learn where we are posting and who we are talking with below.
Coaching can be a challenging task for anyone, but it is especially difficult when the person being coached is not a direct report. Why? Brutally speaking, the person being coached does not have to listen.
Holden Advisors is excited to announce that Tannis Ashworth is a new featured blogger on TrainingIndustry.com. Look for her new blogs there each month, discussing important pricing and sales issues.
Holden Advisors is excited to announce that Tannis Ashworth is a new featured blogger on TrainingIndustry.com. Look for her new blogs there each month, discussing important pricing and sales issues.
By Tannis Ashworth. Part 1 of 3 in a series.
by Tannis Ashworth. Part 2 of 3 in a series. Also watch Reed Holden's commentary on how to negotiate price with Poker Players
by Tannis Ashworth. Part 3 or 3 in a series. Also watch Chris Mitchell's 5 Tips for Better Coaching.
Holden Advisors webinars feature industry thought leaders presenting insight, concepts and guidance. Presented with a practical and current approach, these sessions provide strategic information about pricing, negotiation and business transformation.
Listen to interviews and discussions with industry leaders and subject matter experts. Holden Advisors podcasts offer listeners immediately actionable insights into pricing strategy, negotiating best practices and cross-functional cooperation.
