You are sitting across the table from an important influencer within your customer’s buying center. You scheduled this meeting to outline how your new product that helps the customer’s teams improve performance. You present one customer value prop after another, so many in fact, there’s no way you can lose. Except for one thing. The value proposition that the influencer… Read More
Build, Collaborate, Drive
Holden Advisors works collaboratively with our clients to build and drive profitable growth. We specialize in developing value capabilities and executing price through the salesforce. Our team of value-based pricing experts, sales specialists, and change agents builds cross-functional alignment and understanding of business value to transform go-to-market practices, set and get price, and enable breakout growth.
Practical and actionable insights drive results for clients:
Achieve price improvements and profitable growth through value-based pricing. Learn how to align your teams around value to execute mutually beneficial growth for your organization, and your customers.Learn More
Drive profit and capture transformative, profitable growth. Negotiating with Backbone is an integral part of the journey towards breakout growth, fostering an organizational ability to communicate, execute, and get paid for value.Learn More
Holden Advisors are experts in the pricing and sales performance development space. We help our clients take control of their differential value and use it to transform their business, learn more.Learn More