Holden Advisors drives revenue and profit improvement by uncovering business value for customers. Our team delivers backbone building processes for setting prices, introducing value conversations with customers, and making sales people the champions of price strategy. We do this with consulting, coaching and training programs that drive real impact straight to the frontline of the customer buying experience.

ALIGNMENT FOR GROWTH AND PROFIT
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New Whitepaper
By Dr. Reed Holden
Making Salespeople Champions of Pricing Strategy Request here

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Get our Newsletter with Sales & Pricing Ideas Enroll  

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Meeting Keynotes 
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icon_webinar_i.jpgWebinar - Replay
Escape the Margin Death Spiral: Protect Manufacturing Revenue and Profit
Mark Burton and Ashwin Somakumar
In case you missed it, watch the recording below
Webinar Recording | Request Whitepaper

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Interview with Pricing Expert and Mentor:
Dr. Reed K. Holden

Hosted by Ron Baker & Ed Kless Listen 

 
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Is Your Customer Bluffing? 
By Chris Mitchell
Many professional sellers think they are dealing with customers who appear to be Price Buyers, but the majority of these Buyers have a hidden agenda.  Read on.